Italy is complex. That complexity is your competitive advantage.

Market growth

We have a product that would work beautifully in Italy given the population profile and the healthcare system. But we do not understand how it works. Can you build a bespoke plan for us?

Italy's healthcare system is fragmented by design — 21 regions, different procurement rules, different reimbursement pathways, different stakeholder maps. What looks like complexity from the outside is navigable with the right guide. I map the specific entry pathway for your product: which regions to prioritise, which institutions to approach first, how the reimbursement logic works for your category, and where the real decision-makers sit.

Clinical validation

We have developed a product and Italy would be the perfect place to generate the data we need for a solid regulatory dossier and to build acceptance among KOLs. Can you help?

Italy's IRCCS network — 50 designated research hospitals combining clinical care and scientific activity — is one of Europe's most underutilised assets for foreign companies seeking clinical validation. A well-structured IRCCS pilot generates the performance data required for CE-IVDR or EMA submissions, builds relationships with the investigators who will become your European KOLs, and creates the commercial foundation for procurement once the regulatory pathway is complete. I design the clinical validation strategy, identify the right centres, and manage the institutional relationships.

Physical presence

Everything is ready to offer the service in Europe, but Italy deserves a physical presence. Can you help us open a branch, staff it, and get it running?

Setting up a legal entity in Italy involves more than incorporation — it requires understanding the local labour market, identifying the right operational partners, navigating the regulatory environment for your specific sector, and building the institutional relationships that make a new office credible from day one. I do not do this alone: I work with a network of legal, HR, and operational partners who have done this before. My role is to design the setup strategy, coordinate the workstreams, and ensure the new presence is built around your commercial objectives — not around bureaucratic convenience.

Not sure which expansion pathway is right for you?

A 30-minute strategic conversation is enough to map the optimal route for your clinical validation and market entry.